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About the Author: Barb Bruno View all Authors »

Barb Bruno, CPC, CTS is recognized as a guru in our Profession who stands for “responsible recruiting.”

Obtain a bi-weekly FREE training article from Barb by going to www.goodasgoldtraining.com and signing up for her NO BS Newsletter today!


Articles by Barb Bruno

Owner's Outlook: Eliminate Negativity

One person can’t make a business, but one person can break it. There is nothing more frustrating than to have negativity or attitudes in a member of your sales team ... more »

Owners Outlook: METRICS AND ACCOUNTABILITY

  If you are not tracking metrics, you have no way to measure current success or problem areas of growth.   What you don’t measure – doesn&rsq ... more »

DEVELOP A REPEATABLE SALES PROCESS

If every person on your team had a different approach to selling your company’s products and services, replicating success and scaling your company will be difficul ... more »

INSPIRE YOUR SALES TEAM

It’s important to realize that people do things for their own reasons – not yours.  It is impossible to motivate an individual who does not want to be mo ... more »

INSPIRE YOUR SALES TEAM

It’s important to realize that people do things for their own reasons – not yours.  It is impossible to motivate an individual who does not want to be mo ... more »

EMAIL SCAMS FACING BUSINESS’

In addition to providing training, I have always tried to keep owners informed of trends or challenges.  It has come to my attention that many owners in our professi ... more »

INDIVIDUALLY MENTOR YOUR TEAM

Individuals you hire have different personalities, levels of experience and core competencies, which is why it’s important to individually mentor.  You cannot ... more »

LinkedIn Profiles should NOT regurgitate a Resume

Social Media has changed the way we recruit, market and the way we are viewed by potential clients and candidates.  It is for this reason that your LinkedIn profile ... more »

INSPIRE YOUR SALES TEAM

  Can your employees produce more?  Of course they can, but will they? They will not because you want to have a record year. It’s important to real ... more »

EARN RESPECT

    As an owner of a Staffing and Recruiting Firm, you feel you deserve the respect of your team.  Realities about respect include the following:   ... more »

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