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AI Driven Talent Sourcing - Transforming Recruitment
Posted: Tuesday November 12, 2024
How To Add Intrinsic Value To Your Recruiting Firm
Posted: Wednesday November 6, 2024
8 Ways to Combat Disappearing Sales Opportunity Syndrome
Posted: Wednesday November 6, 2024
Tony Sorensen is a national staffing industry expert and has spoken at conferences and contributed to publications including EMInfo, ERE, Monster.com, Star Tribune, and Minneapolis/St. Paul Business Journal. Tony is a 20-year industry veteran, and is the CEO of both Versique Search & Consulting and Parqa – a digital marketing agency for the staffing industry. Through digital marketing, Versique now receives over 50% of its revenue from people finding them on Google. He is passionate about helping other staffing firm business owners grow their businesses and experience incredible ROI through digital marketing. Receive a FREE digital marketing assessment: https://parqamarketing.com/contact-us/free-assessment/
By Tony Sorensen | Mon Jun 14, 2021
Category: Expert Advice, Marketing, Recruiting
We’ve all heard plenty of marketing jargon related to branding: “That is so on-brand.” “Their branding is incredibly strong.” “I love their look and feel.” But what does it mean to actually be on-brand? How can you know whether your brand is clearly identified and boldly deployed? At Parqa, we like to say that...
By Tony Sorensen | Mon Apr 12, 2021
Category: Automation, Productivity, Technology
Chatbots have revolutionized the staffing industry’s top-of-funnel digital strategy. The benefits are numerous since chatbots can: Save time Increase diversity in recruiting Save money Provide relevant candidate information Improve candidate experience Source the very best talent Not only can chatbots streamline staffing and recruiting , but they can also help with employee retention as well. The evidence suggests that chatbots...
By Tony Sorensen | Fri Feb 19, 2021
Category: Expert Advice, Marketing, Technology
After the fallout of 2020, it’s become abundantly clear for staffing and recruiting firms that it’s no longer good enough just to “do” digital marketing . Everything is getting more competitive online. From paid advertising to LinkedIn, the ante is being upped—daily. The firms that are committed to an informed, holistic marketing strategy separate themselves....
By Tony Sorensen | Tue Jan 26, 2021
Category: Expert Advice
“The core problem we’re going to have going forward is that you have two forces [that will] govern much of what [happens] in the future. The first is globalization, which we’re not going to repeal, and the second one is automation, which we’re not going to repeal.” – Eric Schmidt,...
By Tony Sorensen | Thu Jan 14, 2021
Category: Automation, Expert Advice, Marketing
“The core problem we’re going to have going forward is that you have two forces [that will] govern much of what [happens] in the future. The first is globalization, which we’re not going to repeal, and the second one is automation, which we’re not going to repeal.” – Eric Schmidt,...
By Tony Sorensen | Thu Dec 17, 2020
Category: Expert Advice, Motivational, Productivity
For most of 2020, I really felt like I was in a game of high stakes poker….and now, I’m all in on 2021. It seems like two or three years since I wrote my blog talking about “Why President’s Club Still Matters,” before we went to Puerto Vallarta to celebrate in...
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